AvidMobile is an SMS marketing tool that helps businesses reach and engage with their customers through SMS. The tool allows businesses to create and send SMS messages to their customers, and track and analyze the performance of their SMS campaigns.

One of the key features of AvidMobile is the ability to segment customer lists and send targeted text messages to specific groups of customers. This allows companies to personalize their SMS campaigns and ensure they reach the right customers with the right message.

AvidMobile also provides businesses with a variety of templates and tools to help them create and design professional-looking text messages. In addition, businesses can schedule text messages to be sent at specific times, and AvidMobile also offers an auto-responder feature that can be used to send automated text messages to customers in response to specific actions or triggers.

The tool also includes detailed analytics and reporting that allows companies to track the performance of their SMS campaigns. This includes metrics such as open rates, click-through rates, and conversion rates, as well as customer engagement information, such as which customers respond to text messages and which do not.

In summary, AvidMobile is an SMS marketing tool that allows businesses to reach and engage with their customers through SMS. The tool provides businesses with several features that allow them to create and send targeted text messages, as well as schedule and automate text messages. In addition, AvidMobile provides detailed analytics and reporting that allows businesses to track and analyze the performance of their SMS campaigns so that they can make informed decisions about their SMS marketing strategy.