Bundled expertise of hundreds of Marketing Automation specialists in one place
Knowledge of technology and the international software world
We are the only independent - NON-PROFIT - Marketing Automation community in the software market. We have a clear mission: No more wrong system choices!
With an up-to-date product overview, we point IT, Marketing and Ecommerce managers in the right direction and contribute to the objective basis for putting together a requirements package.
Expertise
We know the software and automation market and the challenges of Ecommerce and online marketing. Our community works daily on Marketing Automation issues around the world.
Information
We make the market of Marketing Automation solutions transparent. This is how we facilitate your selection process. We complement that with blog items both from our members and vendors.
Choice
We value thorough, independent selection. Based on transparent information. Every day, our members work to improve and complete the information.
Two know more than one. That simple addition forms the basis for MARKA.solutions. By bundling our knowledge and experience in this community, you can objectively determine which Marketing Automation functionalities have added value for your (E-)business.
The founders and members of our community are passionate about finding technological solutions to specific challenges. We draw our knowledge and experience from business and IT practice. We are and remain curious and critical.
The range of solutions is growing. Urgent themes in Online Marketing and Sales can be found concretely translated into the latest Marketing Automation innovations. Think AI, Mobile Marketing, Big Data, Personalisation and Process Optimisation. From lead scoring to e-mail management, from social advertising and campaign management to real-time interaction, search management and sharp analytics. With the right Marketing Automation tools, you open up a world of opportunities.
With the ultimate, personalized Customer Experience you rise above the average.
Result: more customers, more customer value, more turnover, more continuity.
7 ways AI improves mobile-first marketing automation
In the digital age, the convergence of mobile technology and marketing strategies has led to the emergence of mobile-first marketing automation
5 ways AI can help create the ultimate interactive emails
The digital marketing landscape is constantly evolving and interactive emails have become a tool for engaging and engaging audiences
5 key benefits of automated appraisal management in increasing customer confidence
In today's digital and fast-paced world, the voice of the customer is louder than ever, thanks to online reviews.
