Compare all global Marketing Automation software vendors here
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The overview contains over 1,000 Marketing Automation solutions from the current, international offerings show. The information is continuously supplemented and updated.
In the spotlight
Act-on is a complete Marketing Automation tool that has been developed since 2008. The tool helps companies to set up the entire customer journey with its refined AI-driven features. The solution is mainly intended for companies in the upper middle segment and the corporate market, mainly financial and service providers who can afford an expensive solution.
Hubspot is one of the fastest growing Marketing Automation solutions at the moment. The success is mainly due to the strategy of offering a basic version for free so that you as a company can experiment before investing in premium options. In addition to a Marketing Automation solution, Hubspot is also a CRM, Content Management and Service platform.
Selligent is probably the oldest Marketing Automation solution that has been developed as such. Since 1990, Selligent has been leading the way for a wide variety of companies. In addition to the starter functionality of Email, the solution has grown into a full-fledged, AI-powered Customer Data Platform with a feature richness and intuitive UI that makes many a marketer happy.
Compile your Marketing Automation longlist here
Select your desired Marketing Automation functionalities below and then press the orange button.
- A/B/X testing
- Advertising manager
- analytics dashboard
- Anonymous profiling
- artificial intelligence
- behavior tracking
- Campaign management
- Churn management
- Content management
- Contextual targeting
- contribution tracking
- Conversion tracking
- Customer database
- Customer profiling
- Customer segmentation
- Customer surveys
- Drip campaign
- Dynamic campaigns
- dynamic content
- Email marketing
- Engagement tracking
- Event-driven campaigns
- Free basic version
- lead management
- Multi Channel Marketing
- Part of CDP
- RFM metrics
- Social media management
- Web site personalization
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